Every brand you remember was built by marketers.
Behind every campaign that landed is a brief that was questioned, an insight that was earned and a team that sweated the detail. Most of that work is invisible to the people it reaches.
The Marketing Excellence Awards exist to recognise the marketers, teams, agencies and campaigns that prove creativity and effectiveness belong together.
Sharp briefs.
Late edits.
Finally, recognised.
Marketing builds brands. Its proof is often hidden.
A campaign made on a shoestring that outperformed its big budget rivals.
An in house team that finally proved marketing's worth to the board.
An agency that grew by making every client braver.
A rebrand that gave a tired business its confidence back.
A junior marketer whose idea became the whole year's campaign.
Marketers spend their days telling other people's stories.
This time the story is theirs.
“We saw the work.”
“It worked.”
From the brief to the boardroom.
Marketers at every level, in house teams, agencies of every size, and the campaigns they create.
The Marketer
Whose work changed the numbers.
The Marketing Leader
Making marketing matter to the business.
The Rising Star
Early in a career and already outstanding.
The Agency
The partner clients would not want to lose.
The Campaign
The idea everyone remembers.
Know marketing that deserves to be seen?
Four ways to be recognised.
Marketing People
Marketers, leaders, managers, rising stars, and specialists in digital, content and brand.
Teams and Agencies
In house teams, agencies, independents, digital agencies, and content and social teams.
Campaigns
Campaign of the year, integrated, social, content, B2B, launches, low budget and purpose led.
Specialist Awards
Data, marketing technology, search, email and CRM, events and innovation.
Recognition that keeps working for you.
Credibility
Independent proof for clients, leaders and pitches.
A team moment
Something the whole team can be proud of.
Talent attraction
Great marketers want to join teams that win.
Connections
Meet marketing leaders and agencies from across the UK.
You do not need the biggest budget.
Judges score results against the objectives you set, in the context of the budget and team you had.
A small team with a sharp idea can beat a large one with a big spend.
Figures can be given as percentages or ranges if they are confidential.
Effectiveness matters as much as creativity.
The question isn't:
“Was our campaign big enough?”
A better question might be:
“Did our campaign work?”
Recognition only counts when it is earned fairly.
The value of an award depends on the integrity behind it, so the way entries are judged should be clear before anyone enters.
Free to enter
Nominating and entering cost nothing. No category depends on buying a ticket, a table or a package.
Independent judging
Entries are scored by an independent panel, not by the organisers, working under a confidentiality agreement.
Read moreConflicts managed
Judges declare any conflict of interest and stand aside from the entries it touches.
Read moreSponsors support the awards. They never decide the results.
The best marketers rarely enter their own work.
They say:
“It was a team effort.”
“The client made it possible.”
“We were just doing the job.”
And sometimes that is exactly why somebody else needs to say:
“Their work made the difference.”
“They deserve to be recognised.”
If you work with a marketer, team or agency like that, put their name forward. It takes a minute.
From a name to the night itself.
Discover
Find the award category that fits the achievement best.
Nominate
Put forward a marketer, a team, an agency or a campaign.
Tell the story
Share what was achieved, and the difference it made.
Judging
Eligible entries are judged against the published criteria.
Recognition
Finalists and winners are celebrated at the awards.
Marketing is how brands earn attention.
Every campaign has a story.
Every team has a moment.